
Digital Business Specialist
Job Description
Posted on: May 28, 2025
Digital Business Specialist
- Flexible work and hybrid working arrangements
- Birthday leave
- SE suburb location with on-site parking
Recognised in our sector by an extensive, reputable history and broad product range, Nintendo Australia is recruiting a Digital Business Specialist to join our team on a full-time basis.
Reporting into the Business Development Manager and working closely with the Business Development Team, Managers, and team members of other departments, this role is responsible for leading the implementation and growth of Nintendo’s consumer account-based digital services, including driving user acquisition, engagement, and retention through strategic planning, cross-functional collaboration, and execution of local campaigns and initiatives.
You will be expected to work in line with Nintendo's DNA – Originality, Flexibility and Sincerity – and Company Values – Open Communication, Consideration for Viewpoints of Others, Spirit of Service, Intellectual Curiosity and Originality & Flexibility.
Key requirements for the role include (but are not limited to):
- Developing and executing local strategy and initiatives to grow Nintendo Account-based services, including acting as a primary point of contact and product lead for Nintendo Switch Online and My Nintendo in Australia and New Zealand.
- Planning and managing the local implementation of CRM and engagement campaigns to drive user acquisition and retention.
- Collaborating with global teams to align local strategy with international goals, ensuring the local execution of promotions, content, and rewards.
- Working with internal departments to ensure smooth operations and communication of account-based initiatives, including partnering with Marketing to plan and review communication activities for digital services, ensuring accurate messaging across all touchpoints.
- Managing day-to-day operations of the My Nintendo program, including reward catalogue updates and user communications.
- Analysing user data, generate performance reports, and provide insights and recommendations to improve engagement and retention metrics.
- Flexibility with working hours to coincide with global affiliates / time zones as required.
- Collaborating with the Digital Business Coordinator to ensure operational excellence and timely execution of planned activities.
- Maintaining platform documentation, operation processes, and internal reporting tools.
To succeed in the role, you will require:
- Experience in digital services, CRM platforms, loyalty programs, or subscription-based offerings in a B2C environment.
- Strong strategic thinking, project management, and organisational skills.
- High attention to detail and experience managing digital platforms or services.
- Excellent communication and stakeholder management skills across local and global teams.
- Ability to analyse user data, extract insights, and apply them to improve engagement.
- Familiarity with digital ecosystems, customer journeys, and online platforms.
- Basic HTML understanding is advantageous.
- Prior experience in the video games industry or with digital consumer platforms is highly regarded.
In return for your commitment, some of the benefits we can offer you are:
- A rewarding role within an exciting industry
- A supportive, friendly work environment and team culture
- On-site car parking
- Birthday leave (enjoy a day off in your birthday month!)
- Gym & Wellbeing benefits
- Paid Parental Leave (*conditions apply)
- Training & development opportunities
- Access to an Employee Assistance Program
- The opportunity to apply for Study Assistance (*conditions apply)
Only candidates with permanent residency or citizens of Australia and New Zealand with current eligibility to work in Australia will be considered for this position.
For further information and applications please see our careers page on the Nintendo Australia website: https://www.nintendo.com/au/about/careers/
Due to the high volume of applications received, only shortlisted candidates will be contacted.
Apply now
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