
Digital Marketing Specialist
Job Description
Posted on: May 19, 2026
Join a team that actually changes lives đ
Chase Wealth Australia is a fast-growing, family-owned investment consulting firm helping everyday Australians build long-term wealth through property. With decades of combined expertise across finance, portfolio management, property development, and investment strategy, weâve guided thousands of Australians to invest with confidence and retire wealthy.
Weâre not your typical property company - no pressure tactics, no hidden costs, and no âdrop clients and runâ. Our clients stay with us for the long game. And so does our team.
That independence is our edge - and the trust we build with clients is real. Thatâs exactly what our marketing needs to reflect.
This is a brand-new role with the backing of an established operation, meaning big opportunity, high visibility, and the chance to shape how we grow from day one.
đź What Youâll Be Doing
In the first 90 days:
Month 1 | Learn, Build & Launch⢠Immerse yourself in Chase Wealth Australia - our clients, our mission, our sales process, and what makes people say yes
⢠Sit with the sales team, understand the customer journey from first touch to signed client, and get to know the product inside out
⢠Review current marketing activity and identify where the opportunities are
⢠The funnel and core assets will be ready and waiting - your job is to get across them fast and hit the ground running
⢠Develop your ad strategy and present a clear proposal on how youâre going to drive leads
⢠Build out ad copy, creative concepts, and campaign structure
⢠Get campaigns live - weâre aiming to be in market by the end of month one, not still planning
⢠Set up tracking, attribution, and reporting so everything is measurable from day one
Month 2 | Optimise & Learn⢠Manage the numbers - CPL, conversion rates, lead quality, pipeline contribution
⢠Use early data to cut whatâs not working and double down on what is
⢠Tighten the handoff with the sales team based on lead quality feedback
⢠Start building the rhythm: test, learn, adjust
Month 3 | Perform⢠Campaigns are running, data is flowing, strategy is proven - now you scale it
⢠Consistent lead flow into the sales team with measurable pipeline contribution
⢠Youâre no longer finding your feet - you manage it
Ongoing:⢠Manage all paid digital advertising - Meta, Google, YouTube - strategy, execution, optimisation, results
⢠Design and manage end-to-end lead generation funnels - you know what converts and you can brief to get it built
⢠Write ad copy, email sequences, and landing page content that speaks to everyday Australians chasing financial freedom
⢠Build campaigns around our core themes: building wealth, minimising tax, growing a property portfolio, and retiring on your terms
⢠Obsess over the numbers - CPL, conversion rates, lead quality, pipeline contribution - and use data to make every decision
⢠Work hand-in-hand with the sales team to make sure leads are qualified and the handoff into consultation is seamless
⢠Use AI tools to move faster, test more, and scale without needing a big team around you
⢠As we grow, grow with us - this role has real career progression written all over it
đââď¸ Who You Are
⢠An experienced marketer whoâs done this long enough to know what works, what doesnât, and why
⢠Proven at running paid media campaigns that generate real, qualified leads - not just impressions
⢠A strong copywriter who can write content that builds trust with people making big financial decisions
⢠Comfortable designing lead generation funnels and briefing others to build them - you donât need to code it, but you know exactly what to ask for
⢠Confident with data - you track, report, and optimise without needing someone to set it up for you
⢠A self-starter who thrives with autonomy and doesnât need hand-holding to get results
⢠Someone who genuinely gets the trust-based, longer sales cycle - whether from property, financial services, or a similar high-consideration field
⢠Comfortable owning results - the good and the bad
đ Why Youâll Love Working Here⢠$80Kâ$110K + super, based on experience - real money for the right person
⢠Youâre not maintaining someone elseâs playbook - youâre writing it
⢠Direct commercial impact - your work connects straight to client growth and company revenue
⢠A business with genuine heart - family-owned, client-first, built on a real mission
⢠Supportive culture - no egos, no micromanagement, open-door policy
⢠National reach from a Gold Coast base - close-knit team, big remit
⢠Room to grow - as the business scales, so does your remit and seniority
⢠Rewards and recognition - we celebrate wins here
đ¨ How to Apply
If this sounds like the challenge youâve been waiting for, weâd love to hear from you.
Send your CV and a cover letter telling us who you are, what youâve done, and why Chase Wealth Australia is the right next move for you. Applications that show genuine passion for performance marketing and an understanding of trust-driven audiences will stand out.
Apply now
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