BPA Children's Services logo

Family Engagement Specialist (Marketing & Enrolments) - $90k - $100k + Super

BPA Children's Services
Department:Marketing
Type:HYBRID
Region:Melbourne
Location:Melbourne, Victoria, Australia
Experience:Entry level
Salary:A$90,000 - A$100,000
Skills:
CRMMARKETINGCOMMUNICATIONSCOMMUNITY OUTREACHENROLMENT SYSTEMS
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Job Description

Posted on: November 15, 2025

  • $90k - $100k + Super
  • Discounted childcare
  • Marketing and Community outreach | Growing Melbourne's West region

About Us

At BPA Children’s Services, we are a not-for-profit leader in early childhood education, managing 33 kindergartens and long day care centres across Melbourne’s west. We believe that every child deserves a strong start. We partner with diverse communities in Brimbank, Melton, Wyndham and beyond, creating learning environments that are safe, accessible, equitable and culturally responsive. With many of our services rated “Exceeding” under the National Quality Standard, we are committed to excellence and positive outcomes for children and families.

About the role

Our Family Engagement Specialist is the first point of contact for families beginning their journey with BPA. This role blends family support, community partnering and engagement, along with enrolment coordination, ensuring families receive clear information, warm guidance and a smooth experience from first enquiry through to enrolment. It is meaningful, people-focused work based in our head office at Ravenhall, with regular community visits and occasional after-hours events.

While this is not an educator position, you will work closely with our educators, focusing on family engagement and enrolment support to help families feel confident and welcomed into our services.

In this role, you will:

  • Guide families from enquiry through to enrolment
  • Develop strong, ongoing relationships with maternal and child health nurses, libraries, playgroups, GPs, local community groups and other key stakeholders of BPA
  • Support the launch, promotion and family onboarding processes for new kindergarten sites
  • Attend meetings, visits and engagement activities with partners and centres across the western suburbs
  • Keep track of enquiries and follow ups in our CRM and enrolment systems
  • Support marketing and communications tasks such as simple website updates, social media content, email and SMS communication
  • Create visual content during events and community visits
  • Work closely with our Communications & Marketing Manager on community outreach and enrolment campaigns

Importantly, you will bring our values to life by embracing inclusiveness, striving for quality, leading with integrity and working collaboratively in everything you do.

About the benefits

  • Competitive, experience-based salary plus super
  • Flexible working options with a mix of office and community days
  • Ongoing professional development and learning opportunities
  • Kilometre reimbursement when using your own vehicle
  • Discounted childcare fees
  • Free on-site parking at our head office
  • An inclusive, values-driven workplace where your ideas are heard and your work has visible impact

To be successful, you will have:

  • Tertiary qualification in business, communications, marketing or a related field, or extensive experience in enrolments, intake or similar conversion-focused roles
  • Warm people skills and the ability to build rapport and trust
  • Strong communication and interpersonal skills to collaborate effectively with families, educators, and community partners
  • Ability to build culturally inclusive and respectful relationships, particularly with Aboriginal and diverse communities
  • Commitment to principles of equity, diversity, and child safety
  • Ability to communicate in a second language (desirable)
  • Confidence using (or learning) CRM or enrolment systems
  • A valid Working with Children Check
  • A current National Police Check (or willingness to obtain)
  • A current driver’s licence and your own reliable vehicle
  • Comfort travelling across Melbourne’s western suburbs

How to Apply

If you are ready to join a diverse, purpose-driven organisation, we would love to hear from you. Please submit your application, including your resume and a cover letter. If you have further enquiries about the role, contact Daniel at daniel@bpachildrenservices.com.

Originally posted on LinkedIn

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